Weston Florida Chamber of Commerce
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Chamber Blog

How To Turn Social Media Into Business Media

4/27/2020

7 Comments

 

​How To Turn Social Media Into Business Media

​Wondering how transform social media sites like Facebook, Instagram, and Twitter into powerful marketing tools for your business?

If you're like most small-to-medium business owners, you know that your clients, customers, and prospects are already spending a significant amount of their day browsing through their social media feeds, but did you know exactly how much time?
​
Recent studies reveal that the average American consumer spends about 5 hours per day on their mobile device, and half that screen time involves social media sites. This makes social media an obvious place to focus your marketing efforts, however, chances are good you either don't have the time or the know-how it takes to manage multiple social media feeds - that's where automation can help.

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7 Comments

5 Ideas for Using Video to Save Your Business

4/27/2020

1 Comment

 
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​Economic difficulties aside, this is an exciting time for businesses and marketing. No, really. It can be.
 
We've been forced to try innovations we may have only talked about previously. Some of these include allowing our employees to work from home, finding new ways to engage with our audience, creating new offerings and services that meet the needs of our audience while also adhering to social distancing rules. It’s been exhausting but there’s a bright side too if you can start to see it for that.
 
Yes, this has been a challenging time but you also have the opportunity to lay the groundwork for things that will continue to serve you and your customers in the future. One of those things is video and if you're not using it right now you're missing an opportunity.
 
Whether your business is open or you were forced to close, you can use video to continue to interact with your audience and potentially create new revenue streams. Here are a few video ideas to get you started.

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1 Comment

Get More Customers with Facebook Ads: Pandemic Version

4/20/2020

1 Comment

 
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Have you been hesitant to pay Facebook for your content to appear in your audience’s streams? Maybe you still remember the days when you could get good reach through just normal, consistent posting.
 
Those days are long gone.
 
If you want your audience to see you--and you really need that especially now--then you're going to have to “pay to play.”
 
But just handing over the money to Facebook won't bring you the traffic and sales you want. You need to learn how to write effective social media ads. And during the pandemic, the most effective content has changed a little. Here's what you need to know in order to create ads that drive sales while most businesses are shut down.

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1 Comment

15 Little Acts of Kindness to Implement During COVID-19

4/6/2020

0 Comments

 
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​About a week ago the people in my county received a very different type of emergency communication. I'm in a popular hurricane area so those who signed up for emergency text messages are no stranger to them. However, even when we were evacuated due to Hurricane Irma we didn't receive anything like this.
 
The first line of the text message was “be kind.” That took me aback and caused me to laugh a little. Be kind sounded a little like what our parents might’ve said to us as we were going off to kindergarten or--more appropriately--middle school.
 
Most of us probably think of ourselves as nice people. Being told to be kind seemed like a no-brainer. But being kind is more than just being nice.

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0 Comments

4 Ways to Look Your Best on a Video Conference Call

4/6/2020

0 Comments

 
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​Be honest. Do you love or hate video conferencing?
 
There's nothing more awkward than dialing in to a conference call only to find out it's a video conference call and you haven't showered since the weekend. 

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Copyright Weston Florida Chamber of Commerce.  All Rights Reserved.
3150 SW 145 Avenue, Suite 315 |  Miramar, FL 33027
Phone: (954) 432-9808 | [email protected] | sitemap | privacy
MemberClicks
  • About
    • About The Chamber
    • Steering
    • Trustees & Chairman's Circle
    • Rick Case
    • FAQs
    • Staff
    • Contact
  • Membership
    • Why Join
    • Membership Application
    • Testimonials
    • Investment Levels
    • Member Directory
    • Member Login
  • Calendars
    • Chamber Calendar
    • Member Events
    • Community Calendar
  • Programs
    • Chamber Calendar
    • Signature Events
    • Affinity Programs
    • Advertising
    • Ribbon Cuttings
  • Involvement
    • Committees
    • Referral Groups >
      • Innovative Networking
      • Weston Leaders
    • Ambassadors
    • Leadership South Broward
    • Speakers
  • Business
    • Development Resources
    • Broward Scorecard
    • Government Bids
    • Permits
    • Veterans
    • Disaster Preparedness
    • Certificates of Origin
  • Advocacy
    • Legislative Agenda
    • Voting
  • Community
    • Community Calendar
    • Submit an Event
    • City of Weston
    • Why Weston
    • Southwest Ranches
    • Relocation Information
  • What's New
    • Blog
    • Job Bank
    • Coupons
    • Press Releases